PRCTH 2022

Schedule of Presentation

For virtual participants, all plenary sessions will take place in the Main Zoom Link provided in the virtual kit. Each parallel session will be run via regular Zoom connection (not the Main Zoom Link). This means that you as speaker/presenter/attendee will be joining a particular Zoom link. The Zoom links for each session are also provided in the virtual kit.

Day 1 October 28, 2022 (Friday)
Parallel Sessions 1
10:30 AM – 12:00 NN
Panel Session 1-A
Communicative Competencies of Tourism Management Students in the online Educational Platform: Basis for an Enhanced Communication Development Plan for Tourism Core Courses
Use of Online Learning, Self-Directed Skills and Undergraduate Students’ Well Being: An Approach to New Normal Education
Perception of Fourth Year BS Hospitality Management Students towards Working in Hospitality Industry
Perception of the Students Towards the Bachelor of Science in Hospitality Management Department Home-Based Internship Program of Capiz State University
Panel Session 1-B
Covid 19 Travel Intention and Vaccination Willingness of Local Tourists in the PH
Pandemic Travel Intentions of Local Visitors in Intramuros, Manila: Inputs for Tourism Site Recovery Program
Lived Experience of Local Backpackers during Covid19 Pandemic: Basis for Enhanced Solo Travel Purchase Behavior Model
Influence of Travel Experience on Behavioral Intention in Purchasing Online Tour Packages among Gen Z During Covid-19 Pandemic
The Effects of Pandemic Travel Anxiety to the Re-rising Philippine Tourism
Panel Session 1-C
Tourism Training during the COVID-19 pandemic: Evaluating the Effectivity of Online Trainings by the Department of Tourism
The Effectiveness of Travel Vloggers on the Decision-Making of Tourist in Visiting Nueva Vizcaya, Philippines
Benefits and Concerns Arising from Virtual Reality in Tourism
The Mediating Role of Technology During the Covid19 Pandemic on Guest Convenience and Service Quality of Hotels
Panel Session 1-D
Behavior and Motivation of Local Tourists of Selected Recreational parks in Laguna: Basis for a Post-Covid19 Marketing Plan
Destination Attributes and Quality Experience of Tourists in San Juan, Batangas
Social Media Marketing Contribution to Business Performance of Tourism Establishment in Bulalacao
Your basket of Happiness: The Destination Branding Process of Quirino Province
Collaborative Destination Branding: The Case of Santa Fe, Nueva Vizcaya
Parallel Sessions 2
2:30 PM – 4:00 PM
Panel Session 2-A
Challenges and Strategies of Farm Tourism Sites in Quirino Province
Catering Practices and Innovations in the New Normal
Casual Restaurant Experience Analysis on QR coded Menu using SERVQUAL Framework in Southern NCR
Factors Influencing Customers & Behavioral Intention on Online Food Delivery Services
Utilization of Locally produced foods in Korean Restaurant
Panel Session 2-B
Development of Mantalongon Bibingka with Turmeric (Curcuma longa) and Malunggay (Moringa oleifera) Powders
Product Development and Acceptability of Ifugao Kiniing Burger
Sensory Acceptability of Mulberry, Malunggay and Lagundi Tea
Rise from the Ashes: Rejuvenating Cavite Coffee Farm Caused by Taal Volcano Eruption
Panel Session 2-C
Towards Meaning-Making of Asian Luxury Tourism: A Systematic Review
Safety and Security Initiative of Tourist Destinations in the Province of Laguna
Invited si Korona?!: Assessing Stakeholders’ Engagement in Events Management during the COVID-19 Pandemic – The Case of the Quincentennial Commemoration in the Philippines in Guiuan, Eastern Samar
Challenges for Business Owners in the Tourism Crisis the New Normal Setting in Marinduque’s Town of Mogpog
Realigning Community-based Tourism for Sustainable Baguio
Panel Session 2-D
Pandemic Work Environmental Analysis Of LGBTQIA+ Employees in Integrated Resorts in Pasay City: Inputs for an Inclusive Sustainable Tourism Human Capital Model
Cruising Reopening an Opportunity for Cruise Employees to Come Back: Basis for Operation Requirements
Tourism Sustainability Development Program: The Case of Los Baños in the New Normal
Perceptions of Hotel Guests on the Removal of Single use Plastic Toiletries in 5 Star Luxury Hotels
Day 2 October 29, 2022 (Saturday)
Hybrid (Virtual and Onsite)
Parallel Sessions 3
1:00 PM – 2:30 PM
Panel Session 3-A
Accommodation Facilities in the New Normal: An Analysis of the Coping Mechanism of Hospitality Establishments Towards Business Sustainability
Challenges in Preserving Religious Relics and Repository of Artifacts of Museo De Santa Ana Taguig
Sustainability Principles and the Challenges Encountered by ASEAN-Certified Homestays
Pandemic Operation Strategies Evaluation of Beach Resorts in Laiya, Batangas: Inputs for Enhanced Risk Management Implementation on Business Operations
Assessment of Stress and Job Satisfaction among Hospitality Industry Workers
Panel Session 3-B
Chef’s Competency: A Critical Success Factor in Food Tourism
Demographic Profile as Correlates of Millennials’ Purchase Intention for Organic Foods
Perceived New Normal Dining Service Quality of Fast-Food Chains in Bambang, Nueva Vizcaya
Urban Farming as Emergency Supply chain Resources in Taguig: Basis for Local Sustainability
Panel Session 3-C
An Analysis of the Philippine Travel Tax: The Conception and Implications to Tourism Regeneration
Funding the recovery of Philippine tourism: A policy analysis on the government expenditure program for sustainable tourism development
Determining the physical carrying capacity of the Batanes Group of Islands—Pilot study results
Exploring policy stability and change in the Batanes Protected Landscapes and Seascapes, 1994 to 2003
Solid Waste Management Recommendations for Tourism Areas in the Islands of Batanes
Thesis-in-Progress Session
An exploratory study on restaurants’ organizational resilience: The role of capitals, dynamic capabilities, and business model innovation
The Perceived Extent of the Use of Website Marketing, Search Engine Marketing, Email Marketing, and Social Media Marketing as Destination Digital Marketing Channels: The Case of Batangas Province
The State of Creative Tourism in the Philippines

This will be updated regularly.

By prcth

The Philippine Research Conference on Tourism and Hospitality is jointly organized by the Asian Institute of Tourism and the Department of Hotel, Restaurant and Institution Management.

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